Mobile reportedly makes Sprint new offer in an effort to save merger

This comes after Softbank reportedly torpedoed merger talks between Sprint and T-Mobile due to disagreements over how the combined company would be run. The previously proposed merger with T-Mobile was supposed to help both carriers fill gaps in coverage and increase their speed and capacity, along with allowing spectrum interlock to make 5G deployment across diversified solutions easier across the entire U.S. market.

The failed merger could also keep wireless prices low as all four providers have been heavily discounting their cellphone plans in a battle for consumers.

Erik Gordon, a Ross School of Business professor at the University of MI says "Consumers are better off without the merger because Sprint and T-Mobile will continue to compete fiercely for budget-conscious customers,".

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While agreeing to the appealing nature of the merger, T-Mobile's chief executive officer John Legere reiterated that his company preferred a deal that would provide what he described as "superior long-term value for T-Mobile's shareholders".

"While we couldn't reach an agreement to combine our companies, we certainly recognize the benefits of scale through a potential combination". SoftBank CEO Masayoshi Son has talked about spinning off a new company that would own the valuable spectrum as a way to unlock its value.

Had Sprint and T-Mobile successfully combined forces, the resulting carrier-whatever the name may have been-would have had more than 130 million US subscribers.

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Sprint has a lot of debt and has posted a string of annual losses. With the new Trump administration, it was thought regulators might be more relaxed.

Alone, T-Mobile has 70.7 million customers, requiring a lot more good quarters to close the gap on its own.

Reports suggest that a major hurdle to the merger wasn't Sprint or T-Mobile directly, but rather the their ownership. (TMUS) and Sprint Corp. What can the next era of T-Mobile and Sprint do to gain ground?

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